Healthcare companies need SEO related content to help them find the right customers. At Lift My Rank, we specialize in marketing for healthcare practices. Here is what healthcare companies should know about healthcare SEO and how it can effectively improve their company:
Search Engine Optimization
Search engine optimization, or SEO, gives the best ROI(return on Investment) than any other type of marketing. SEO is a powerful tool that gets a company’s website in front of potential customers. We start with keyword research to find the phrases your customers are looking for. We then implement those keywords into the content. SEO optimized content can reach more customers and get the company more business over time.
As a healthcare company, there are many reasons that a healthcare company should care about SEO and how it is implemented. At Lift My Rank, we have found that over 15 million monthly searches are healthcare related keywords. Those who implement SEO keyword strategy can be more likely to pop up during one of those searches and get more website traffic. We have also found that a high percentage of searches are looking for local Healthcare services. Our team can help you get in front of those who are searching for healthcare services in your area.
Content Boost for Healthcare Companies
The content needed to boost a healthcare practice SEO will need to be specific to their type of healthcare. Our team at Lift My Rank can assist them in finding and creating the right type of content.
Here is how we can help a healthcare company with their healthcare SEO:
One of the ways to boost a healthcare company through SEO is with landing pages. We can help create landing pages that will attract customers and be informative. The design and content within the landing pages should be easily accessible via mobile devices as well as on a laptop or desktop.
A landing page should be informative and relevant. The content should lead potential customers to exactly what they are looking for, as well as help search engines understand your services.
The content should be at least 500 words to help search engines consume the content and see that your site deserves to rank higher in their search results.
Location-specific search is a big deal for healthcare SEO . We can help healthcare companies become high-ranking competitors in a specific service area. We can use the content to help search engines know which locations you should appear in Search.
High-quality blogs on relevant healthcare topics can assist in boosting the company’s reach. We help healthcare clinics by creating blogs that are informative and answer questions your customer might have. By regularly posting blogs, it shows search engines you are active in supplying useful and helpful information to your customers.
FAQ pages are another way content can be beneficial to a healthcare company’s overall SEO. An FAQ page can assist users in answering questions they have regarding your company and services. Companies can link popular questions surrounding their type of services so users can get an answer when choosing a healthcare provider. An FAQ page is also a great way to boost internal link-building.
A healthcare company’s content should be informative and helpful. Dentists, chiropractors, and primary physicians all need different types of content to fit their goals and services. At At Lift My Rank, we can give a 97% increase in their website traffic with the content we tailor to the company.
At Lift My Rank, we can help find and provide the type of content that can boost a healthcare company’s SEO. An SEO plan of action will be determined by the company’s competition. A company that is only facing local competition will have a different content strategy than those that are facing national competition. We can help provide insight into the competition and how to face them properly with our SEO plans.